Week by week inside a real fractional CDO month: the numbers that set the agenda, the agency both rejected, the expansion killed after a two hour review, and the one page report that replaced twenty slides.
What a Fractional CDO Actually Does: A Month Inside the Role Read More »
Across 30 audited stores, commercial pages produced 79 percent of organic conversions while receiving under 20 percent of content budget. The data, the reasons, and the category-first reallocation playbook.
Blog Traffic vs Category Traffic: Where E-Commerce Brands Should Actually Invest Read More »
The exact 40 point checklist I run on every strategy call, covering technical, on-page, content, links, conversion, and AI readiness. Score yourself in 30 minutes and know precisely where your site stands.
The Free SEO Audit I Give Every Founder: My Exact 40 Point Checklist Read More »
150 recommendation prompts across three AI assistants and ten industries. The brands that get cited share four signals, and none of them are on your own website. Original research with the full playbook.
Seven brands, one identical problem: content that visitors see but Google’s first crawl cannot. Here is the five minute diagnostic, why the rendering queue quietly costs you weeks of indexing, and the fix decision table I use on every audit.
A fifteen minute Screaming Frog workflow converts your entire website into clean markdown that AI tools can actually read. Here is the full setup, the curation step everyone skips, and four practical ways to use the output.
How to Turn Your Website Into an AI Knowledge Base Using Screaming Frog and Markdown Read More »
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