RAM KR. SHUKLA
I help E-Commerce and B2B brands turn marketing spend into compounding revenue.
AI and Growth Marketing Consultant | Fractional CDO
CRO Service: SaaS Trial Funnel CRO
SaaS Trial Funnel CRO: From Visit to Signup to Paid, Systematically
SaaS funnels leak at three gates: visit to signup, signup to activation, and trial to paid. Most teams optimise the first, ignore the second, and pray about the third, yet activation is usually where the compounding fix lives.
My SaaS conversion work runs the full corridor: landing and pricing pages that earn the signup, onboarding that reaches the aha moment fast, and the email plus in-product nudges that convert trials at the 18 percent benchmark and above.
How I Run It
What you get:
- Full funnel instrumentation review: visit, signup, activation, paid
- Activation event definition and aha-path redesign
- Pricing and signup page rebuild specs
- Behaviour-triggered trial email sequence
- Cohort dashboard: conversion by source, plan, and activation status
PLG or sales-assisted? Both, with different architectures: PLG optimises for self-serve velocity, sales-assisted for qualified handoffs. Mixing the two blindly is a common leak in itself.
How does this connect to your SEO work? Directly: the 10x trials case was half content architecture, half funnel work. Traffic and conversion built together compound; built separately they blame each other.
Part of my conversion rate optimisation services. Related: SEO services and e-commerce marketing.
Ready to Grow Your Company?
Thirty minutes, one on one. I'll review your current setup, identify the growth opportunities you're sitting on, and give you honest, actionable advice tailored to your business. No sales pitch, just a real conversation about what to fix first.
Schedule a CallYour 30 minutes, mapped:
You keep the findings either way. Whether we work together is a separate conversation.
